Noreen Fraser, television producer who raised millions while fighting breast cancer, dies at 63

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Noreen Fraser, a successful television producer who during a 16-year battle with breast cancer became a crusading activist who raised millions for research and swifter treatment for all cancer patients, has died at 63.

Fraser died Monday at her home in Brentwood. The cause was Stage IV metastatic breast cancer, her family said.

Fraser was a co-founder of Stand Up to Cancer, a highly successful telethon that aired on three major U.S. networks and in more than 150 other countries in 2008 before becoming an annual event. Stand Up to Cancer has raised a reported $100 million.

The money raised by the telethon is awarded to cancer researchers who agree to work cooperatively with other researchers, bypassing the competitive currents that Fraser and others felt were slowing and perhaps crippling the effort to make rapid headway in the fight against the disease.


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